There’s something truly special about a warm evening in downtown Beaufort—especially when it’s First Friday. Each month, locals and visitors alike gather for an evening of live music, open-air shopping, and vibrant community energy. And right in the heart of the action is Bay Street Outfitters, proudly welcoming everyone to celebrate the Lowcountry lifestyle in style.

What Is First Friday?

First Friday is a beloved tradition in Beaufort, SC. From 5:00 PM to 8:00 PM on the first Friday of every month, Bay Street and the historic downtown area come alive with extended shopping hours, art displays, food, entertainment, and the unbeatable charm of our waterfront town. It’s more than just an event—it’s a celebration of all things local.

Why Stop by Bay Street Outfitters?

As one of Beaufort’s premier retail destinations, Bay Street Outfitters offers a unique blend of high-quality outdoor apparel, gear, and accessories tailored to those who live for adventure and the coastal lifestyle. Whether you’re an avid angler, a Lowcountry explorer, or just love top-notch brands, our shop has something for you.

Here’s what you can expect at our shop during First Friday:

Exclusive First Friday Deals

We roll out special promotions and limited-time offers just for the evening. It’s a perfect chance to stock up on outdoor essentials or grab that item you’ve had your eye on.

 Expert Fly-Fishing Insights

Got questions about local waters or the right gear for your next outing? A local fishing guide and our seasoned staff are always in attendance and happy to chat about fly-fishing tips, techniques, and destinations—whether you’re just getting started or already tying your own flies.

Great Vibes & Good Company

Enjoy live music on the street, mingle with locals, and experience Beaufort’s small-town hospitality. We partner with a local brewery and even do some ‘home cookin” to provide light evening refreshments. Pro tip: be sure to ask about the chocolate chip cookies.

Join the Celebration

First Friday is about community, and Bay Street Outfitters is proud to be a part of it. Every month is a little different—sometimes there’s a theme, sometimes a new artist in town, sometimes a spontaneous dance party on Bay Street. But what’s always consistent are the friendly faces, the buzz of conversation, and the joy of shopping small.

So, whether you’re looking for the latest gear, curious about fly fishing in the Lowcountry, or just want to experience Beaufort at its best, stop by Bay Street Outfitters on First Friday. We’d love to see you next tide.